LATIF , Nashrudin; SUHARYANTO; AFKAR, Taudlikhul. The Viral Phenomenon of Ventela Shoes in East Java: Local Brand Strategy Through the Power of Digital Marketing. Indonesian Journal for Entrepreneurial Review, [S. l.], v. 4, n. 1, 2026. Disponível em: https://jurnalfebi.uinsa.ac.id/index.php/ijer/article/view/2287. Acesso em: 2 mar. 2026.